From the category archives:

Marketing

Inspiring Videos – Simon Sinek – How Great Leaders Inspire Action

January 30, 2012

Share Every time I think I have seen all the great TED talks, I stumble upon another one. They all share similar hope and inspiration about the present or future… but each packaged in their own way to share their knowledge just the way I need to hear it. Simon Sinek’s TED talk from 2010 [...]

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Little BIG Differences – When the online world meets the real world

September 7, 2011

Share Last Friday I was a part of the Social Media Round Table at Two Rivers Business Centre where I helped to shed some light on how to use online marketing to grow your business. In today’s fast paced environment, we are almost running faster than we can think… having 140 character conversations, asking questions [...]

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Marketing What You Are Passionate About the 2.0 Way

August 23, 2011

Share Video is one of the best ways to get people’s attention. The combo of doing something you are passionate about and then filming it, can be rock solid in getting others to feel what you do about your creative gift. Recently, I ventured out as an painter after not painting for at least 5 [...]

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Pinterest – The Business of Pinning

August 7, 2011

Share There are the big social networking sites like Facebook, Twitter, LinkedIn and Google+ now too.  But have you heard of Pinterest? Neither had I until a few days ago! As soon as I signed up (via my Twitter Site), I realized that 149 of my followers were already on here. How did I miss [...]

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Marketing on a shoestring – Rolling with what you have

February 14, 2011

Share You have to check out this video if you think that you need everything to be perfect before you can start on your marketing. Marketing on a shoestring and connecting with your clients is getting easier and easier as technology advances. This photographer, from fstoppers, illustrates how you can shoot amazing photos with even [...]

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Online Marketing – The Overwhelm of Online Marketing and how to move through it

September 22, 2010

Share “First off, breathe!” That was my advice to a client that emailed me in a panic about feeling overwhelmed in marketing her business online. It isn’t surprising when people get caught up in the details and get stuck in the overwhelm versus the excitement of sharing their passion with more people. When you hit [...]

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Brand Awareness – Raising Your Online Profile

August 6, 2010

Share Brand awareness happens when your customers recognize and associate your service/products with your brand. So how do you raise your online profile and get more brand awareness as a solopreneur? Now with technology and social media there are a number of ways you can market and also a number of places you want to [...]

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Virtual Telesummit- Lessons Learned from Hosting a Virtual Telesummit

June 30, 2010

Share What I learned from hosting a Telesummit. About a month ago, I interviewed 7 speakers at the first ever Gift of Fear Solopreneur Telesummit. Here are some of the lessons I learned from that experience: 1. Your team is everything. Without my amazing team I don’t know if I would have been able to [...]

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3 Ways to REALLY Grow Your Business Through Networks

June 3, 2010

Share Growing your network is the fastest way to grow your business. In good and bad times, it is who you know more than what you know that grows your business. If you are just showing up at networking meetings, losing hours on social media or calling your friends for support and wondering why your [...]

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Grow Your List and Impact More People with Your Gift

May 27, 2010

Share The purpose of building your list is so that you can do less work, make more money and reach more people with your gift.  Building a leveraged business means focusing some time on growing your list so that it can begin to work for you. You could roll out a great campaign or be [...]

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